Tuesday, September 30, 2008

Fireproof Movie has a Great First Weekend at the Box Office

I had the privilege of seeing Fireproof twice this weekend. On Friday with the department I work in at LifeWay and on Saturday with fifteen couples from the Church I serve bivocationally, Gladeville Baptist Church.

I had seen the Fireproof movie several months ago in a screening here at LifeWay but I loved getting to see it again through fresh eyes. I was amazed at how Fireproof affected me emotionally even seeing it for a second and third time. I thank God for Alex Kendrick and Stephen Kendrick who are both great story tellers. I thank God for a Pastor Michael Catt, Executive Pastor Jim McBride, and the Sherwood Baptist Church family who gave so much of themselves to bring glory to God in this film.

I received this e-mail newsletter from the Fireproof marketing folks yesterday and rejoiced in the good news ...

You made FIREPROOF the No. 4 overall movie in America this past weekend! In fact, if you look at per-screen average (and Hollywood does), you made FIREPROOF the second-leading per-screen film this weekend.

You puzzled Hollywood pundits and prognosticators. You boggled movie-based bloggers. You showed the movie industry that there not only is interest in good, wholesome films, but there is also an audience for them.

You made an impact. And in case you're wondering, people noticed. This is what USA Today said:

“The surprise of the weekend, though, was the Christian-themed Fireproof. Made for $500,000 and released on 839 screens, the Kirk Cameron drama did $6.5 million and took fourth place.

“Most analysts did not expect the film to crack the top 10, yet it enjoyed the second-largest debut this year for a film opening on fewer than 1,000 screens; the biggest was Hannah Montana/Miley Cyrus: Best of Both Worlds Concert Tour, which debuted to $31 million on 683 screens.”

After winning the championship game in Facing the Giants, Coach Grant Taylor asks the members of his football team, “What is impossible with God?” To a player, they all answered: “Nothing.”

I hope and pray that you will have the opportunity to see Fireproof, that you will do The Love Dare for your spouse, and that you will consider leading a group through the Fireproof Bible Study that will come out in February 2009 with the Fireproof DVD.

If you are a pastor or bible teacher feel free to adapt this model sermon manuscript by Pastor Michael Catt called Fireproof Your Marriage.

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